Digital Marketing and Advertising Course

Description

Create Campaigns That Get Noticed

The online world moves fast — and those who understand it lead the way. This digital marketing and advertising course gives you the skills to promote brands, build audiences, and grow businesses online. From social media to SEO and video ads, you’ll learn how to turn ideas into results. Whether you want to grow your own business or start a new career, this course gives you the tools and confidence to stand out in the digital world.

Why This Course Matters

Marketing has changed forever — and digital is at the heart of it. Businesses of all sizes need skilled marketers who can connect with people online and create campaigns that actually work. This course combines creative thinking with data-driven strategy, helping you build a strong foundation in both digital marketing and advertising. By the end, you’ll not only understand how online marketing works but also how to use it to make real impact.

Who This Course Is For

• Beginners who want to start a career in marketing or advertising.
• Entrepreneurs looking to promote their own business.
• Professionals wanting to earn a digital marketing certificate.
• Students exploring advertising certification or media careers.
• Anyone interested in learning practical digital marketing training skills.

What You’ll Learn

• The basics of digital marketing and how it’s shaping today’s world.
• How to plan a full digital marketing strategy from start to finish.
• Understanding your online audience and marketplace.
• Creating user-friendly websites that attract and convert visitors.
• Using SEO to boost visibility on Google and other search engines.
• Advertising across multiple digital platforms effectively.
• How to manage and grow your social media marketing presence.
• Building a strong, engaging social media plan.
• Running successful campaigns on Facebook, Twitter, and LinkedIn.
• Writing blogs and content that keep people coming back.
• Mastering email and mobile marketing for better reach.
• Using analytics to measure performance and improve campaigns.
• Creating video content that grabs attention and builds trust.

Real-World Skills for Real Results

This course focuses on practical, hands-on learning. You won’t just study theory — you’ll create real strategies and campaigns that show you how marketing works in the real world. From your first post to your first ad, you’ll build the skills that employers and clients are looking for right now.

Career Opportunities

After completing this course, you could explore roles such as:

• Digital Marketing Executive – £25,000–£40,000
• Social Media Manager – £28,000–£45,000
• SEO Specialist – £27,000–£42,000
• Advertising Coordinator – £26,000–£38,000
• Content Creator or Strategist – £25,000–£40,000

You can also continue your journey with advanced digital marketing courses or specialise in areas like analytics, paid ads, or content marketing.

Take the Next Step

The digital world is full of opportunities — and this digital marketing and advertising course helps you seize them. With Open Learning Academy, you’ll learn online, at your own pace, with full support from marketing experts.

Enrol today and start creating campaigns that make an impact — online and beyond.